Last Updated: 27 August 2026
Privacy Policy for Rex Locksmith
Rex Locksmith ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy describes how Rex Locksmith collects, uses, and discloses information when you use our locksmith services, interact with our website, or contact us. By using our services, you agree to the collection and use of information in accordance with this policy.
Rex Locksmith is a US-based business located in Middlesex, NJ, with an address at 266 Ridge Rd, Monroe Township, NJ 08831, USA.
1. Information We Collect
We collect various types of information to provide and improve our locksmith services to you.
1.1 Information You Provide Directly To Us
When you request our services, contact us, or fill out forms, you may provide us with personal information, including:
* Contact Information: Your name, email address, phone number, and physical address (for service delivery). * Service Request Details: Information about the locksmith service you require, such as the type of lock issue, property details (residential, commercial, automotive), vehicle make/model/VIN (for automotive locksmith services), and any other relevant security details. * Payment Information: If you make a payment for our services, we collect billing details and process payments through secure third-party payment processors. Rex Locksmith itself does not store full credit card numbers. * Communication Content: Records of your correspondence with us, including phone call recordings (where permitted by law and with disclosure), emails, and messages exchanged through our website or other platforms. * Identity Verification: In certain situations, for security and legal reasons (e.g., to verify ownership of a property or vehicle before making keys), we may request and collect identification details, such as a driver's license number or other government-issued ID.
1.2 Information Collected Automatically
When you visit our website, we may automatically collect certain information about your device and browsing activity through cookies and similar technologies:
* Usage Data: Information about how you access and use our website, including your IP address, browser type, operating system, pages visited, time spent on pages, referral sources, and the dates and times of your visits. * Device Information: Information about the device you use to access our website, such as device type, unique device identifiers, and mobile network information.
2. How We Use Your Information
Rex Locksmith uses the collected information for various purposes, primarily to provide and enhance our locksmith services:
* To Provide Services: To schedule, dispatch, and perform the requested locksmith services (e.g., emergency lockout, lock repair, key duplication, security system installation). This includes using your address for navigation and your contact information for coordination. * To Communicate With You: To respond to your inquiries, provide service updates, send confirmations, and follow up on service completion. * For Billing and Payments: To process payments for services rendered and to send invoices or receipts. * To Improve Our Services: To analyze website usage, gather feedback, and understand customer needs to improve the quality, efficiency, and safety of Rex Locksmith's services. * For Marketing and Promotions: With your consent, we may send you promotional materials, special offers, or updates about our services. You can opt out of these communications at any time. * For Security and Fraud Prevention: To protect our services, employees, and customers from fraud, theft, and unauthorized access, including verifying identity where necessary. * For Legal Compliance: To comply with applicable laws, regulations, legal processes, and government requests, and to enforce our terms of service.
3. How We Share Your Information
Rex Locksmith respects your privacy and shares your personal information only in limited circumstances:
* Service Providers: We may share information with trusted third-party service providers who assist us in operating our business and delivering our services, such as payment processors, scheduling software, CRM systems, and IT support. These providers are obligated to protect your information and use it only for the purposes for which it was disclosed. * Technicians and Dispatchers: Information necessary to perform the service (e.g., your name, address, phone number, and service details) will be shared with our authorized locksmith technicians and dispatch personnel. * Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency). * Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. * With Your Consent: We may share your information with third parties when we have your explicit consent to do so.
Rex Locksmith does not sell your personal information to third parties for monetary consideration.
4. Data Protection and Security Measures
Rex Locksmith implements reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include:
* Encryption: Using encryption technologies (e.g., SSL/TLS) to secure data transmitted over our website. * Access Controls: Limiting access to personal information to only authorized employees and contractors who need it to perform their job functions. * Secure Storage: Storing data on secure servers and implementing robust data backup and recovery procedures. * Regular Reviews: Periodically reviewing our security practices to ensure they remain effective and up-to-date.
While we strive to protect your personal information, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.
5. Third-Party Services
We use various third-party services to support our operations:
* Google Analytics: We use Google Analytics to understand how visitors use our website. Google Analytics collects information such as your IP address, browser type, and pages visited. This data is aggregated and anonymized to help us analyze website traffic and improve user experience. You can learn more about Google's privacy practices at policies.google.com/privacy. * Payment Processors: When you make a payment for our services, your payment information is handled by secure third-party payment processors (e.g., Stripe, Square). Rex Locksmith does not directly store sensitive payment card data. These processors operate under their own privacy policies.
We encourage you to review the privacy policies of any third-party services linked from or integrated with Rex Locksmith's services.
6. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site usage, and support our services.
* What are Cookies? Cookies are small text files placed on your device (computer, tablet, smartphone) by websites that you visit. They are widely used to make websites work more efficiently and to provide information to website owners. * Types of Cookies We Use: * Essential Cookies: Necessary for the website to function properly, enabling core functionalities like navigation and access to secure areas. * Analytical/Performance Cookies: Help us understand how visitors interact with our website by collecting information such as page visits and traffic sources. This data is typically anonymized. * Functional Cookies: Enable the website to remember choices you make (like language preferences) and provide more personalized features. * Managing Cookies: Most web browsers allow you to control cookies through their settings. You can usually configure your browser to accept, reject, or delete cookies. Please note that disabling essential cookies may affect the functionality of our website.
7. Your Privacy Rights (US State Privacy Laws)
Depending on your state of residency, you may have certain rights regarding your personal information under applicable US state privacy laws, such as the California Consumer Privacy Act (CCPA/CPRA), Virginia Consumer Data Protection Act (VCDPA), Colorado Privacy Act (CPA), Utah Consumer Privacy Act (UCPA), and Connecticut Data Privacy Act (CTDPA). These rights may include:
* Right to Know/Access: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources from which it was collected, the purposes for collecting it, and the categories of third parties with whom it was shared. * Right to Delete: You have the right to request the deletion of your personal information that we have collected, subject to certain exceptions (e.g., to complete a transaction, comply with legal obligations). * Right to Correct/Rectify: You have the right to request that we correct inaccurate personal information about you. * Right to Opt-Out of Sale/Sharing: As stated in Section 3, Rex Locksmith does not sell your personal information. If our practices change, you would have the right to opt-out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising, as defined by applicable state laws. * Right to Limit Use and Disclosure of Sensitive Personal Information: You may have the right to limit the use and disclosure of your sensitive personal information (e.g., driver's license number, specific health information) to only what is necessary to provide our services. * Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.
To exercise these rights, please contact us using the information provided in Section 9. We will verify your request and respond in accordance with applicable law.
8. Data Retention Periods
Rex Locksmith retains your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purpose of satisfying any legal, accounting, or reporting requirements.
Generally, we retain data for:
* Service-Related Data: Information related to your locksmith service requests and transactions will be kept for a period necessary to manage potential disputes, warranties, or for tax and accounting purposes, typically 5-7 years. * Contact Information: We retain contact information for ongoing communication, service history tracking, and marketing purposes (if consent is given) until you request its deletion or opt-out. * Website Usage Data: Google Analytics data is typically retained for 26 months.
When your personal information is no longer needed, we will securely dispose of it or anonymize it in a way that it can no longer be associated with you.
9. How to Contact Us About Data Queries
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information by Rex Locksmith, please contact us:
By Email: support@rexlocksmith.com By Mail: Rex Locksmith, 266 Ridge Rd, Monroe Township, NJ 08831, USA
We will endeavor to respond to your inquiry promptly and address your concerns.
10. Updates to This Policy
Rex Locksmith may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make changes, we will revise the "Last Updated" date at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our services after any changes to this Privacy Policy constitutes your acceptance of the updated policy.
